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Episode 234

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Published on:

14th Aug 2025

Growing Your Email List at In-Person Events with Tiffany Crenshaw

What if your next five clients aren’t on Instagram, but actually sitting across from you at an in-person event? Tiffany Crenshaw is a former teacher turned photographer turned educator, and she’s sharing her unconventional but highly effective strategies for growing your email list in person. We’re talking QR codes at mom events, blog post reuse, and making real-world connections convert to real income.

Find It Quickly

00:28 - Meet Tiffany Crenshaw

01:36 - The Importance of Email Marketing

05:45 - Growing Your Email List at In-Person Events

08:52 - Creating Effective QR Codes for Email Sign-Ups

17:42 - Analyzing Email Marketing Success

20:39 - Personal Follow-Up Strategies

21:13 - Importance of Email Open Rates

21:52 - Power of In-Person Connections

24:16 - Email Marketing Frequency

24:49 - Creating Engaging Email Content

27:33 - Educational Content in Emails

31:56 - Leveraging Blog Posts for Client Engagement

35:08 - Planning In-Person Events

Mentioned in this Episode

The Email Growth Club

Email Like You Mean It

Connect with Tiffany

Website: animalhouse-photography.com

Education: animalhouse-photography.com/for-photographers

Instagram: instagram.com/animalhousephotography

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About the Podcast

Business-First Creatives
A podcast about systems, workflows, and business advice for creative service providers.
Business-First Creatives is a podcast for photographers and creative service providers who want to build a profitable, sustainable business without drowning in admin work, client experience chaos, or systems that let you down.

This show delivers clear, actionable conversations around marketing, CRM workflows, client communication, Dubsado and Honeybook automation, Airtable systems, and workflow strategies, giving photographers and creative entrepreneurs the systems that scale, operational clarity, and strategic, human-first client experiences they need to build streamlined, referral-worthy business operations that don't require working 24/7.
If you're tired of babysitting your inbox, chasing down contracts, or watching your workflows break the moment you look away, this show will help you move beyond "figuring it out as you go" and toward a creative business that brings you joy and a paycheck.

This podcast provides answers to questions like:
How do I automate my client journey without losing the personal touch?
What CRM workflows do photographers and creative businesses need?
How can I use Dubsado or Honeybook to streamline my client experience?
What systems do photographers need to save time and deliver exceptional client experiences?
How do I reduce admin time in my creative service business?
Why do my workflows keep letting me down (and how do I fix them)?
How can I build a profitable creative business that brings me joy and a paycheck?
What's the best way to communicate with clients throughout their journey?
How do I create systems that work even when I'm not babysitting them?
How can I map my client journey to convert more inquiries into bookings?

Hosted by Colie James, a Dubsado Certified Specialist, Honeybook Educator, and Workflow and Automations Guru with 10+ years helping creatives systemize their businesses—this show delivers practical, no-BS guidance for photographers and creative entrepreneurs who are ready to streamline their client journey, automate their operations, and make money from their craft.

If you're done dropping balls and ready to build a business-first creative operation with systems that scale, you're in the right place.

Find out more about Systems in Session ➡️ https://coliejames.com/systems-in-session